6:30 - 8:30 p.m.

Wine Yard
Set against the backdrop of Grapevine’s rich wine heritage, the opening evening establishes a confident tone for the retreat ahead. Engage in meaningful conversations with leaders shaping the direction of the industry while enjoying exceptional food and thoughtfully curated pours. It’s more than a reception—it’s the beginning of meaningful connections.

8:00 a.m.

Registration Open
Foyer

8:00 – 9:00 a.m.

Breakfast (Provided)
Tuscany Ballroom

9:00 a.m.

Announcements, Remarks and Sponsor Recognition
Bordeaux Ballroom

9:30 – 10:30 a.m.

Housing Trends That Drive Storage Demand: What Operators Need to Know
Bordeaux Ballroom
Jay Parsons, Rental Housing Economist
How closely are you tracking the rental housing market? And what does it mean for your self-storage business? Rental Housing Economist Jay Parsons will break down the latest trends in multifamily and single-family rentals, with a sharp focus on Texas markets. From capital flows and new supply to renter behavior and affordability challenges, this session connects the dots between housing and storage demand.

Jay Parsons is a rental housing economist, advisor and nationally recognized speaker who has worked with institutional investors, REITs, operators, lenders and policymakers across the country. His expertise in multifamily and single-family rental trends offers a valuable lens into the life transitions, mobility patterns and affordability pressures that directly influence self-storage demand.

He hosts The Rent Roll with Jay Parsons, a top-ranked housing podcast, and his insights reach more than 150,000 followers across LinkedIn and X. Named one of 100 Real Estate Titans of the Year by The Real Deal, Jay is frequently cited in major outlets including The Wall Street Journal and Bloomberg.

In addition to independent consulting and speaking, he serves as an economic advisor to JPI and a strategy advisor to Madera Residential and previously was chief economist at RealPage, bringing both data-driven insight and real-world perspective on where housing markets are headed next.

10:30 – 11:00 a.m.

Networking Break

11:00 a.m. – 12:00 p.m.

The Capital Playbook: Funding Self Storage Today
Bordeaux Ballroom
In a more complex capital environment, having the right playbook matters. Hear from industry leaders as they break down where capital is coming from, how deals are being capitalized and what investors and lenders are prioritizing right now. Walk away with actionable strategies to strengthen your position, structure smarter deals and access the capital you need.

12:00 – 1:00 p.m.

Lunch (Provided)
Tuscany Ballroom

1:00 – 8:00 p.m.

Free Time and Optional Events

2:00 - 5:00 p.m.

Harvest Hall Meet-Up: Come-and-Go Gathering*
Spend the afternoon exploring the charm of Grapevine’s historic Main Street, then drop in to Harvest Hall, a modern food hall tucked inside Hotel Vin, to unwind and connect. This flexible, come-and-go event invites you to experience local shops, tastings and small-town character at your own pace, and then join the group for light bites, coffee or cocktails. Whether you’re popping in between stops or settling in for conversations, it’s all about connection, your way.

6:00 – 8:00 p.m.

Under the Texas Sky: A Signature Dinner Experience
Evening Reception with Dinner*
Rioja Rooftop Terrace
As the sun sets over Grapevine, the evening shifts into a more refined and immersive experience filled with connection and entertainment. Enjoy a standout dinner, premium pairings and a refined yet relaxed setting, creating space for connections that are intentional, relevant and built to last well beyond the event.

7:45 a.m.

Registration Open
Foyer

7:45 – 9:00 a.m.

Breakfast (Provided)
Tuscany Ballroom

9:00 - 10:00 a.m.

The State of Self Storage: Data, Trends and Texas Market Insights
Bordeaux Ballroom
What is the data telling us about the state of the self-storage industry today? Take a deep dive into key performance metrics shaping the market, from occupancy and rate trends to supply pipelines and demand indicators. We’ll pair national insights with a closer look at Texas, exploring both major metros and emerging secondary markets. Walk away with a clearer understanding of the state of the industry today and where it’s headed next.

10:00 – 10:15 a.m.

Networking Break

10:15 – 11:15 a.m.

Strategic Acquisitions: Finding Opportunity Amid Change
Bordeaux Ballroom
In a market impacted by shifting conditions and emerging distress, successful self-storage operators are adapting fast. Find out how leaders are leveraging AI, data-driven insights and creative deal structures to identify acquisitions and development opportunities. Learn strategies to manage risk, evaluate defaults and position your portfolio for success in a rapidly changing landscape.

11:15 – 11:30 a.m.

Networking Break

11:30 a.m. – 12:30 p.m.

Operating Smarter: Driving Self-Storage Performance
Bordeaux Ballroom
In today’s climate, operational discipline drives consistent, measurable results. Explore how leading self-storage operators are optimizing revenue, controlling expenses and improving efficiency across their portfolios. From smarter revenue management strategies to the integration of technology and AI, discover how operators are streamlining processes, enhancing the customer experience and driving results where it matters most—your bottom line.

12:30 – 1:30 p.m.

Closing Remarks, Wrap-up and Lunch
Tuscany Ballroom

1:30 – 6:00 p.m.

Free Time and Optional Events